Geppettos takes a fresh breath!
After 33 years running one of Ashland’s favourite icons, Ron Roth and Kathleen McNeil
have turned over the Geppettos reins to their one-time chef / kitchen manager
John Trapp and his wife, Tiffany Runyan.
John and Tiffany are preserving Geppettos neighborhoody feel, and the family-friendliness
is reinforced as their boys, - Parker, 10, and Dakota, 13 - pitch in to help wait and
bus tables, get drinks, etc.
There are indeed menu changes in the air, pairing back some of the non-specialty items in
favour of what the place excels at (isn’t that one of the first things Gordon Ramsey does
when he’s helping a restaurant get it’s mojo back - cut the menu by half and focus on
what’s perfectly executed?), but never fear: locals favourites, such as the eggplant burgers
and those wonderfully gooey wontons, are safe from the axe!
I got a chance to talk with John between lunch and dinner shifts the other day ... about
his commitment to bringing Geppettos back to it’s heyday - a time when it was the go-to
place for everything from weekend breakfasts to coffee and pie with a friend to the place
you took out-of-town guests for dinner. Sourcing locally (Trapp shops the local farms,
buys his meats from Emerson and grains from Eagle Mill), making as much of his menu
as possible in-house from scratch (for the record, it’s about 95%: the only thing he doesn’t
make on site are the sesame buns for his burgers), and more personalized service are just
some of the things he hopes will draw back locals who have over time drifted away.
The restaurant biz in general and Ashland in specific can be a tough gig for those just starting
out, so I had to ask: Why Ashland? Trapp’s answer put a smile on my face. “Ashland’s pretty restaurant-friendly”, he told me, citing an atmosphere of support for good places to eat,
“but really, it’s the community - the people here. I’ll tell you a little story: When we first
opened, we didn’t have a Visa machine for like our first three weeks. Now, you know that’s
how 80% of people pay these days- credit or debit cards - but I just wasn’t able to process them.
So I’d tell them, ‘You can just come back and pay me later’. By the time I got the machine
set up, I had a stack of tickets about this (two inches) thick, but do you know every single one
of those people came back and paid me. I even had a guy call to tell me his bill had been
about $40 but we made a mistake and only charged him $5. He sent us a check for the rest.
I love that about the people here.”
“What we do here is down-home, unpretentious cooking. People come in dressed up
sometimes, sure, if they’re out for the night, but they come in with cut-off jeans, too,
and they all feel at home here”.
Geppettos is currently running a $5 burger basket special for lunch (that, by the way, includes the aforementioned eggplant burgers, as well as the tofu and veggie and - oh yeah - meat burgers!)